Pritchett's recent Deep Strengths Research Project, involving over 300 CEOs, highlights a dilemma. These CEOs say innovation is crucial to future success. But they rate their organizations the very lowest on the deep strength of "creativity and innovation." This showcases a need for improvement.
Here's the problem. If you ask your people to be more creative and innovative, it hits them as complicated. In fact, most folks can't figure out where to start. They also think you're piling on more work, when they may already feel stressed out and overloaded.
Pritchett can help you with an "Innovative Approach to Innovation".
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